"Introducing a fashion brand that embodies elegance, cultural fusion, and empowerment: Niran New York. Founded by the visionary duo of Amanda Thomas and Lucinda Ruh, two passionate women with a profound love for Japanese artistry and fashion. Hailing from the vibrant streets of New York City, the brand draws inspiration from the founders' extensive time living and working in Japan. With the brand’s message of “Elevate You,” Niran captures the essence of sophistication and individuality. Niran’s signature kimono-inspired outerwear possess a remarkable ability to elevate any outfit, effortlessly blending Eastern and Western influences. Designed and meticulously produced in the heart of New York City, Niran sets the stage for a new era of high-end fashion that celebrates elegance and timeless style."

Meet the Founders

Amanda is a distinguished alumna of Parsons School of Design and has extensive expertise gained through numerous years of immersive engagement in the fashion industry in New York City and Tokyo.

Lucinda has an impressive career as a former professional gold medalist figure skater, with a remarkable background in costume design specifically tailored for performance events.